Regardless of the size of your business or nature of your product, customer service is almost certainly an important part of your business. We’re all aware that there are certain companies that are synonymous with good customer service and others that are known for the opposite. Whether your customers are talking about your business to their friends or broadcasting their feelings on Twitter, you want to be one of those companies known for being quick to help and understanding when there’s a problem.
You can go to Google and read about customer service tips all day. There are tons out there, some of them probably more applicable to your business than others.
But how do you develop a customer service philosophy from within your organization? How do you make it so that customer service isn’t just a list of guidelines, but rather something that’s ingrained in your staff. Something they want to do, because it’s a part of working at your company.
SurePayroll has a very simple but specific internal philosophy that we thought we would share with you:
Treat your employees the way you would want your employees to treat your customers.
When employees are treated well at work their attitude and general disposition is going to be better. They’re going to be in a better mindset to help your customers with care, kindness, patience and concern. It’s not just something they’re trained and paid to do, it’s something that’s a part of the culture of the company.
There are several other benefits to this philosophy as well:
- You’re more likely to retain staff by treating them well.
- Retaining staff means they’re more experienced and knowledgeable about your service or product, and better able to help the customer.
- You’re creating a culture within your company that will translate to new hires.
You can easily arm your staff with all kinds of tips and guidelines when it comes to customer service. It’s important, though, that you start with an overarching philosophy – one that makes customer care not just a a job duty, but part of the integrity of your business.
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